Warner Brothers Bus Ad
“2 Great Movies 1 Low Prices”
Fantastic deal! Really? Look again.
Hmmmm… looks like someone forgot to copy edit the bus ad before it goes into production.
The copywriter from the ad agency is going to get fired for writing bad copy.
The suit from the ad agency is going to get slapped for not copy checking.
The client who signed off the FA is also going to get slapped for signing off the FA with bad copy.
The bus ad media sales rep probably won’t be affected, but it definitely shows that he/she didn’t bother to check.
You have the bus trooping around prime bus route (the Orchard Road route) with the copy blunder. It doesn’t matter how good the DVD deal is, I ain’t buying. I’m too busy laughing.
Goddess Speaking 